Inspiring the next generation of riders

earSHOTS, the best bluetooth headphones for riding and running, recently showcased at the Whaka 100 in Rotorua.  As part of the programme for the event, we collaborated with event organisers and Sam Blenkinsop, for the 'Race with Sam' kids race.  It was a great way for the kids to be inspired to spend more time on their bikes!  Watch the video below for the highlights!